{"id":10027,"date":"2024-05-26T17:56:56","date_gmt":"2024-05-26T17:56:56","guid":{"rendered":"https:\/\/optibizadria.eu\/?p=10027"},"modified":"2024-05-26T17:58:16","modified_gmt":"2024-05-26T17:58:16","slug":"forecasting-prognoziranje-u-poslovanju","status":"publish","type":"post","link":"https:\/\/optibizadria.eu\/en\/savjeti\/forecasting-prognoziranje-u-poslovanju\/","title":{"rendered":"Forecasting: prognoziranje u poslovanju"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"10027\" class=\"elementor elementor-10027\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3ab0bb0 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"3ab0bb0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-85ac158\" data-id=\"85ac158\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-98c6800 elementor-widget elementor-widget-text-editor\" data-id=\"98c6800\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>\u010cesto u kompanijama, rade\u0107i s razli\u010ditim klijentima i odjelima, \u010dujemo rije\u010d \u201cforecasting\u201d. Svi mi u svojim privatnim i poslovnim okru\u017eenjima radimo odre\u0111ena prognoziranja, pravimo neki forecasting za odre\u0111ene aktivnosti. U poslovnom svijetu to je disciplina na kojoj se baziraju strategije. Me\u0111utim, proces prognoziranja u na\u0161im kompanijama uglavnom nije u potpunosti shva\u0107en, da ne ka\u017eemo da se forecasting ne razumije. Forecasting kao rije\u010d zvu\u010di mo\u0107no i odre\u0111eni broj menad\u017eera ju voli koristiti da bi pokazali kompleksnost svog posla drugima.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-93490a2 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"93490a2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-08120c0\" data-id=\"08120c0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f77d0dc elementor-widget elementor-widget-heading\" data-id=\"f77d0dc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">\u0160to je Forecasting?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e73e69b elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"e73e69b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5b753cd\" data-id=\"5b753cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57e56f8 elementor-widget elementor-widget-text-editor\" data-id=\"57e56f8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Forecasting se odnosi na prognoziranje \u0161to bi se (da ne ka\u017eemo \u0161to \u0107e se) moglo dogoditi u budu\u0107nosti uzimaju\u0107i u obzir doga\u0111aje koji su se dogodili u pro\u0161losti i one kojima svjedo\u010dimo u sada\u0161njosti. To je alat za dono\u0161enje odluka koji ima za cilj pomo\u0107i menad\u017eerima da se nose s utjecajem budu\u0107e neizvjesnosti.<\/p><p>S ovog aspekta, kada pogledamo na proces forecastinga, mo\u017eemo zaklju\u010diti da &#8220;proricanje&#8221; budu\u0107nosti, koje sigurno vidimo na nivoima vi\u0161eg menad\u017ementa u na\u0161im kompanijama, nije ni\u0161ta vi\u0161e nego kad gatara gleda u dlan. Na taj na\u010din poku\u0161avaju voditi i upravljati kompanijama.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b0344a2 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"b0344a2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2227a42\" data-id=\"2227a42\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1afa04d elementor-widget elementor-widget-heading\" data-id=\"1afa04d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Proces Forecastinga<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3128b97 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"3128b97\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c23d26a\" data-id=\"c23d26a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64db974 elementor-widget elementor-widget-text-editor\" data-id=\"64db974\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Forecasting je proces. To je brainstorming, prikupljanje podataka i njihova analiza kako bi se mogli izvu\u0107i odre\u0111eni paterni i trendovi koji mogu biti vodilja menad\u017eerima u procesu dono\u0161enja odluka ili planova.<\/p><p>Na primjer, \u010desto dok se vozimo lokalnim cestama, mo\u017eemo vidjeti broja\u010de prolaska automobila. Je li ovo dio procesa forecastinga? Naravno, prikupljanjem podataka o broju vozila, sezonalnosti, itd. donosi se procjena isplativosti izgradnje brze ceste ili autoputa.<\/p><p>Ili forecasting za investiciju u nove transformatorske podstanice. Ho\u0107e li elektroprivreda investirati u ve\u0107e kapacitete u dijelovima naselja gdje ne\u0107e biti vi\u0161e izgradnje novih stambenih ili poslovnih jedinica, ako potro\u0161nja ili potreba za elektri\u010dnom energijom ne\u0107e biti pove\u0107ana toliko da prelazi vr\u0161nu snagu postoje\u0107e trafostanice? U ovim primjerima, ti privredni ili dr\u017eavni subjekti prikupljaju podatke, analiziraju ih i donose odluke. Pristupaju li kompanije u kojima radimo procesu forecastinga na sli\u010dan na\u010din ili je to pogled u kristalnu kuglu za predvi\u0111anje budu\u0107nosti.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3ca37f5 elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"3ca37f5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b62a95\" data-id=\"1b62a95\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-144a3b7 elementor-widget elementor-widget-image\" data-id=\"144a3b7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"964\" src=\"https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/light-bulb-with-drawing-graph-1024x964.jpg\" class=\"attachment-large size-large wp-image-10030\" alt=\"\" srcset=\"https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/light-bulb-with-drawing-graph-1024x964.jpg 1024w, https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/light-bulb-with-drawing-graph-300x282.jpg 300w, https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/light-bulb-with-drawing-graph-768x723.jpg 768w, https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/light-bulb-with-drawing-graph-1536x1446.jpg 1536w, https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/light-bulb-with-drawing-graph-2048x1928.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7af529e elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"7af529e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76d9193\" data-id=\"76d9193\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5020c53 elementor-widget elementor-widget-heading\" data-id=\"5020c53\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Klju\u010dni koraci u Forecastingu<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cb9295a elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"cb9295a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5b43645\" data-id=\"5b43645\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-938c208 elementor-widget elementor-widget-text-editor\" data-id=\"938c208\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>U poslovnom svijetu, moramo uzeti u obzir nekoliko stvari:<\/p><ol><li>Kada je Forecasting precizan:<\/li><\/ol><p>\u00a0\u00a0 &#8211; Prvi i osnovni korak u forecastingu je znati kada se ne\u0161to mo\u017ee pribli\u017eno to\u010dno predvidjeti i kada \u0107e forecasting biti skoro pa isti kao bacanje nov\u010di\u0107a na &#8220;pismo-glava&#8221;.<\/p><p>\u00a0<\/p><ol start=\"2\"><li>Promjene u okru\u017eenju:<\/li><\/ol><p>\u00a0\u00a0 &#8211; Mnogi menad\u017eeri pogre\u0161no pretpostavljaju da prognoze nisu mogu\u0107e u okru\u017eenjima koja se mijenjaju. \u010cesto se mo\u017ee \u010duti kako ka\u017eu da je pro\u0161la godina bila mnogo lak\u0161a u odnosu na ovu i kako je te\u0161ko predvidjeti \u0161to \u0107e se dogoditi jer imamo toliko stvari koje se mijenjaju i utje\u010du na ekonomiju. Naravno da su u pravu s ovim konstatacijama, ali dobar model za predvi\u0111anje bilje\u017ei na\u010din na koji se stvari mijenjaju.<\/p><p>\u00a0<\/p><ol start=\"3\"><li>\u0160to se predvi\u0111a:<\/li><\/ol><p>&#8211; Radimo li predvi\u0111anja za cijeli proizvodni asortiman ili samo za neke dijelove?<\/p><p>&#8211; Radimo li predvi\u0111anja za pojedine regije gdje kompanija posluje ili za cijelo tr\u017ei\u0161te?<\/p><p>&#8211; Za koji vremenski period radimo predvi\u0111anje?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e0e6c7d elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"e0e6c7d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5528a23\" data-id=\"5528a23\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5897a90 elementor-widget elementor-widget-heading\" data-id=\"5897a90\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Razlika izme\u0111u Forecastinga, ciljeva i planiranja<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bfd548d elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"bfd548d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f94419\" data-id=\"2f94419\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae753c5 elementor-widget elementor-widget-text-editor\" data-id=\"ae753c5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Kao \u0161to smo spomenuli na po\u010detku bloga, forecasting je predvi\u0111anje budu\u0107nosti \u0161to to\u010dnije koriste\u0107i sve dostupne informacije, uklju\u010duju\u0107i povijesne podatke i znanje o potencijalnim budu\u0107im doga\u0111ajima koji mogu utjecati na forecast rezultate. Zbog toga se forecasting radi periodi\u010dno (bez obzira je li to mjese\u010dni, kvartalni ili godi\u0161nji nivo), posebno u industrijama koje su suo\u010dene s brzim promjenama.<\/p><p>Goals ili ciljevi su ono \u0161to bi kompanije \u017eeljele da se dogodi. Ciljevi trebaju biti povezani s forecastom i planom, ali tako\u0111er treba biti svjestan da se ciljevi ne ostvaruju uvijek. \u010cesto se postavljaju ciljevi bez ikakvog plana kako da se ostvare i bez predvi\u0111anja jesu li ti ciljevi realisti\u010dni.<\/p><p>I na kraju, planiranje je odgovor na forecasting i ciljeve. Planiranje uklju\u010duje odre\u0111ivanje akcija koje zahtijevaju da se kompanijski forecast uskladi s postavljenim ciljevima.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0fcbcff elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"0fcbcff\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b33ebb4\" data-id=\"b33ebb4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f46ab8 elementor-widget elementor-widget-image\" data-id=\"2f46ab8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"933\" height=\"1024\" src=\"https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/person-holding-glass-ball-with-reflection-beautiful-green-trees-breathtaking-clouds-c-933x1024.jpg\" class=\"attachment-large size-large wp-image-10032\" alt=\"\" srcset=\"https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/person-holding-glass-ball-with-reflection-beautiful-green-trees-breathtaking-clouds-c-933x1024.jpg 933w, https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/person-holding-glass-ball-with-reflection-beautiful-green-trees-breathtaking-clouds-c-273x300.jpg 273w, https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/person-holding-glass-ball-with-reflection-beautiful-green-trees-breathtaking-clouds-c-768x843.jpg 768w, https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/person-holding-glass-ball-with-reflection-beautiful-green-trees-breathtaking-clouds-c-1400x1536.jpg 1400w, https:\/\/optibizadria.eu\/wp-content\/uploads\/2024\/05\/person-holding-glass-ball-with-reflection-beautiful-green-trees-breathtaking-clouds-c-1867x2048.jpg 1867w\" sizes=\"auto, (max-width: 933px) 100vw, 933px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e8bfe6d elementor-section-boxed elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"e8bfe6d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eb7ee94\" data-id=\"eb7ee94\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b5bf58f elementor-widget elementor-widget-text-editor\" data-id=\"b5bf58f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Forecasting je nezaobilazan alat u \u017eivotu i poslovanju svake kompanije. Bez strate\u0161kog pristupa ovom alatu, kompanije lutaju u mraku i menad\u017eeri se \u010dude neispunjenim rezultatima koje su sami sebi postavili bez adekvatnog predvi\u0111anja i planiranja. Poznavanje kako prikupljati podatke, kako ih analizirati i razumjeti proces predvi\u0111anja, ostavljamo menad\u017eerima i njihovoj spremnosti da se obrazuju i to znanje iskoriste za dobrobit poslovanja.<\/p><p>Na kraju, poznavanje i razlikovanje forecastinga od drugih poslovnih aktivnosti je va\u017eno. Isto kao \u0161to je va\u017eno pitanje je li bud\u017eetiranje isto \u0161to i forecasting? Bud\u017eetiranje i forecasting nisu isto. Bud\u017eetiranje je planiranje financijskih resursa, dok je forecasting predvi\u0111anje budu\u0107ih doga\u0111aja. Oba su klju\u010dna za uspje\u0161no poslovanje, ali imaju razli\u010dite ciljeve i metode.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u0160to je forecasting, koji su klju\u010dni koraci, proces te razlike u odnosu na planiranje i ciljeve. Pro\u010ditajte u blogu.<\/p>","protected":false},"author":2,"featured_media":10028,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-savjeti"],"_links":{"self":[{"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/posts\/10027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/comments?post=10027"}],"version-history":[{"count":4,"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/posts\/10027\/revisions"}],"predecessor-version":[{"id":10035,"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/posts\/10027\/revisions\/10035"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/media\/10028"}],"wp:attachment":[{"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/media?parent=10027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/categories?post=10027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/optibizadria.eu\/en\/wp-json\/wp\/v2\/tags?post=10027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}